Business & SMEs

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You have probably heard the saying “there is a reason why we were given 2 ears but only 1 mouth.”

We know how important listening is offline, but how important is it to do online, especially in social media sites like Twitter? If you get 100 social media experts in a room debating the definition of social media, the word conversation will come up a number of times.

Listen before you speak online

Sejul Malde, Research Manager at Culture 24 urges the cultural sector to pull the plug on overblown digital rhetoric” and get on with using its tools to understand and respond to their audience base.

Don't talk about, just get on with it

Are we focussing enough on the role of cities as prime drivers of social and economic hope and growth, rather than as sinks of deprivation and division?

In terms of communications delivery and policy the historic debate has often crystallised into comparisons between urban and rural; the advantaged and the disadvantaged; the under-served and super-served. Comparisons which looked at rural areas as very dispersed communities and cities as very concentrated communities.

The rush to the cities

Cities are the main economic drivers
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Bristol, like many cities across the UK, is developing a number of infrastructure initiatives aimed at stimulating the use of the Internet and related technologies. 

One of the Bristol initiatives is ‘Gigabit Bristol’, which was the focus of a presentation to Ofcom's Advisory Commitee for England (ACE) recently and follows a similar presentation on Digital Manchester previously.

UK cities gearing up for a Gigabyte revolution

Having recently heard from Dave Carter, one of the leaders of Digital Manchester, Ofcom's Advisory Committee for England believes that the UK has much to learn from digital initiatives being undertaken by cities across the UK.

And we believe we can help identify promising approaches to the use of media and digital technologies to enhance communication and information services to the diverse communities of our urban areas.

What do you think?
UK and Ireland map

So Scotland has fewer people and more countryside than the rest of the UK? Surely all that means is that new communications technologies will be rolled out rather more slowly in Scotland.

Is there anything else we need to know about Scotland and its population distribution, in order to understand where the communications markets may fail to provide? We all know Scotland has a lot more rural areas than England, England has ten times the population, but less than twice the area of Scotland.

Population density means some areas will never be commercially viable for operators
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A Comms Review website has been launched by DCMS to invite professionals to comment on discussion papers written to inform the upcoming communications review seminars that are due take place through the summer.

The site is at:  If you have expertise in the issues of the review, please do consider this opportunity to comment.

DCMS seminars for Comms Review
Social media surgery

I heard a wonderful presentation by a masters student, Amy Mcleod, about a Social Media Surgery in Birmingham, which was one of, if not the first, in Britain.

Got an idea? There are people who can help.
Hyperlocal media

I contribute to a blog about news and views from my road. I also use the Internet to find out about local events, schools, services, and to get directions and even find out where I am through maps available online, as well as where my friend is, so we can meet in town. These are examples of ‘hyperlocal’ media focused on small geographic areas that define communities.

Hyperlocal media thrives on the net!
Martha Lane Fox

It is good to learn of the new brief for Martha Lane Fox in launching the ‘Go On UK’ campaign, which is focusing attention on encouraging small companies and charities to utilize the Internet. The Advisory Committee for England has been supporting a greater focus on small and medium sized companies across the nations and regions of the UK, arguing that this is one of the most effective ways to support the vitality of the economy.

Internet a missed opportunity for many businesses and charities
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